Many companies in operation today still do not understand how powerful customer satisfaction surveys can be, and how they could literally save their entire operations. Business owners must realize that similarly to most things, customer surveys are merely a tool, and the effectiveness of a tool depends exclusively on the individual who wields it. The data revealed from a customer/guest satisfaction survey, providing the questions were well crafted, can be a potential game changer. In fact, the information could very well propel a business beyond its competition.
Unfortunately, many businesses have never conducted a guest satisfaction survey. Some think they do not need to do so. To such businesses, all one can do is quote a famous saying, “knowledge is power”; yet, more important than the knowledge is the insight to know how to take advantage of it. Essentially, customer satisfaction surveys benefit businesses that know what they are looking for, which is why Bob Evans is conducting a guest satisfaction survey. The Bob Evans guest satisfaction survey is designed to reveal what the company is missing in order to make the necessary improvements.
There are always a multitude of reasons why individuals may choose not to do something; however, not all reasons are valid. From a business perspective, however, there cannot be a good reason why a business can choose not to pick the brains of those who bring in money. A business provides a service and/or product to meet particular needs, which are then offered to a target market. By taking the Bob Evans guest satisfaction survey, you will help the company offer you the most outstanding services the next time you visit one of their restaurants.
About Bob Evans
Established in 1946, the company started with sausages. Bob Evans, the founder, opened a 24-hour restaurant where he served home-style, hot meals at a reasonable price. For approximately 70 years, the restaurant chain has delighted diners with farm fresh goodness and excellent customer service.
How to Complete the Bob Evans Guest Satisfaction Survey
You will need:
- A PC or mobile device with Internet access.
- A valid restaurant receipt with a survey Invitation.
- A basic understanding of English.
- Visit the survey site at bobevanslistens.smg.com.
- Enter the 9-digit code found on your survey invitation, but do not include the spaces and dashes.
- Choose the date you were served.
- Rate your overall satisfaction.
- Answer all questions candidly.
- Submit the survey.
For further convenience, watch this video to understand the procedure for participating in the survey.
- Bob Evans Website: https://www.bobevans.com/